Steve Jobs Presentation: MacBook Air in MacWorld 2008

Steve Jobs Presentation: MacBook Air in MacWorld 2008の概要

	Steve Jobs Presentation: MacBook Air in MacWorld 2008	印刷
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Transcript:

“There’s something in the air”
what is it?
Well, as you knowApple makes the best notebooks on the planet

these are the standards in the industry
The world’s thinnest notebook
what does that mean?
we looked at all the thin notebooks out there
the Sony TZ series, they’re nice notebooks
they’re thin
we wanted to distill the best of the breed
ght about 3 pounds, about 0.8 inches thick
wedge shaped
11- or 12-inch display
most of them
they have miniature keyboard
and they tend to not have fast processors
Weight’s a good target, but the rest is too compormised
Too thin, small displays, small keyboard, low performance
Crowd is restless…
the air is THIN
.76 inches down to 0.16
zero-point-one-six
the thickest part of the Air is still thinner than the thinnest part of the TZ
the air

(it’s in a small envelope crowds’ going nuts)


world’s thinnest notebook
magnetic latch like the current macbooks
13.3-inch widescreen display
LED backlit
low-power, instant-on
built-in iSight camera right on top
full-sized MacBook keyboard
thebest notebook kieyboard Apple’s ever shipped
with the ambient light sensor retained
larger trackpad, but not too big
multi-touch trackpad
for example, double tap moves the whole window around
pan with two fingers
rotate two fingers to rotate a photo
three finger swipes for last/nextand iPhone’s pinching to zoom
those are just a few of the gestures you can do
in the control panel, you can set them all up
Now, how’d we fit a mac in there?
same hard disk as the iPod Classic
80GB built-in standard
64GB SSD option
The electronics are special
it’s a complete mac the size of a video card
as long as a #2 pencil
Macbook Air uses the intel Core 2 Duo
1.6GHz is the standard, with a 1.8GHz upgrade available
Intel’s and apple have a great relationship
intel has lots of technology
The core 2 duo chip is amazing, but it needs to be smaller
we told them, same die, smaller packaging
We now have the same chip in a 60% smaller package
it’s the size of a dime
Intel’s CEO Paul Otellini is now on tage
saying it’s the hardest thing they’ve ever worked on
The Air has USB 2
Micro DVI
802.11n built in
bluetooth 2.1 + EDR
built to be a wireless machine
one thing you won’t find, though, is the optical drive
If you rreally want one, we’ll sell you one
it’s a USB dvd superdrive
very compact
we don’t think you’ll miss it
we play movies and install software. that’s what they’re for
we burn music CDs.
we have a better way to get movies on your computer, itunes rentals
better ways to play CDs, iPod
backups? time machine, time capsule
waht about installing software?
we’re going to do that wirelessly too
A new feature on the Air called remote disk
when you’re in the finder, you’ll see “remote disk” on the left
it’ll show you all the macs and PCs on your netowkr
they’ll be running the Macbook Air software
and will share their optical drive with the Macbook Air
it’s that easy
it mounts like a local drive, and you install it wirelessly
nobody will miss the optical disk
so that’s the Macbook Air
3.0 pounds
less than an inch thnk
13.3 inch screen
full keyboard
backlit
isight
multitouch
1.6GHz core 2 duo
2GB RAM
80GB HDD
all in the thinnest notebook in the world
only $1799
should be shipping in 2 weeks

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